COCA-COLA
THE WORLD NEEDS MORE SANTAS
BRIEF
When this brief came in to inspire small acts of kindness for the festive season, we supported the campaign film and led the creative team on OOH and social work. Directed by Ayla Spaans through Not Just Any, we collaborated with WPP, VMLY&R and Gramercy Park Studios. Ayla’s social films took us through a day in the magical life of Santa. She perfectly captured the warmth, wonder and generosity that mkes the Coca-Cola Christmas world so iconic. This global campaign for a legendary brand was a great excuse for us to get into the Christmas spirit early!