MIRO

Miro was being seen as just a whiteboard tool. They want to be known as the go-to platform for AI-powered teamwork, but competitors are winning in that space. Our job was to change how people think of Miro.

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We shot this live-action campaign over 3 days in London to show the problems people experience every day in their work life. With the panicking leader, workers drawing in too many tabs, and the team that worked great as individuals but were totally out of sync, we created funny and real moments to prove that Miro is the hero to all these problems.