DOVE DELIGHT

Dove wanted an intimate and inclusive look at real women and their quiet rituals that define self-care. We used honest storytelling, far from any artificiality and perfection. Directed by Diane Russo Cheng and shot by Joel Honeywell, we set out to transform the daily act of using Dove Body Wash into an elevated expression of self-love.

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Soft and radiant imagery with completely natural performances to evoke warmth, confidence and a deep sense of ease is what Diane envisioned. The environment on set was built with love and respect so that the women in the film could feel genuinely cared for, because we wanted that feeling to come through on screen. Every curve, wrinkle and real moment we wanted to celebrate in collaboration with Ogilvy.