CHESSINGTON
WORLD OF ADVENTURE
"WE'VE GOT IT"
Chessington World of Adventures wanted to claim their place as the ultimate family destination. We wanted to show that whatever fun young families can dream up, Chessington’s got it.
We partnered with Creature London to tap into a child’s imagination by creating an invisible rollercoaster that sweeps a whole family off their feet the moment they walk through the gates, whisking them through the jungles of Jumanji, the spooky woods of the Gruffalo and much more.
Directed by Aidan Gibbons, we combined live action, drone footage and CGI to make the invisible feel completely real. The campaign ran across TV, VOD, YouTube and socials throughout the summer, with a Halloween adaptation in October.